Was Lascaux actually an art gallery where a prehistoric wealthy collector could, let’s say, order an original print of a cave painting to grace the wall of her own condo cavern? No? Well, that was definitely the last time we know of when art and commerce had no interest in common.
So, Art(s) and Commerce cohabit comfortably on GallicFever, and, in this case the collaboration between prolific French artist Vincent Darré, and the venerable (founded 1912) Italian furniture maker, Poltrona Frau, that now has in their sensuous and luxe materials, Darré’s sometimes mordant, invariably witty designs.
Poltrona is far from the first heavyweight firm to hook up to Darré’s talent in the interests of prestige and profit for both, and naturally there’s a luxury retail lynchpin, too — the Left Bank capital of chic, Le Bon Marché. (Five years after the store became part of the LVMH brand, in 1989, Au Bon Marché was rechristened Le Bon Marché and any relation whatsoever to the dictionary meaning of bon marché [er, cheap] ceased to apply.) The LBM windows on rue de Sèvres and much of the 2e étage, the Interiors floor, are devoted at this writing to displays of Darré furniture design and décor inspiration. Unapologetically priced in the thousands of euros per item.
Vincent Darré, educated in an Influential Paris fashion school, as well as in the eighties trend crucible that was the famed disco, Le Palace (think Studio 54 in New York), made the most not only of his considerable design ability but also of a talent for timing. His bio illustrates how he always could be found at the fashion focal point, at the peak fashionable moment, “even when that meant being in several places at once.” Continue reading